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Launch Manager

  • 14734
  • Los Angeles, California, United States
  • Launch
  • Regular Salary Employee

Who You’ll Work For

REEF’s mission is to connect the world to your block. 

We transform underutilized urban spaces into neighborhood hubs that connect people to locally curated goods, services, and experiences.

With an ecosystem of 5,000 locations and a team of 18,000 people, REEF is the largest operator of mobility, logistics hubs, and neighborhood kitchens in North America.

Together we are leveraging the power of proximity to keep our communities moving forward in a sustainable and thoughtful way.

What You’ll Do

  • The Launch Manager will oversee the launch and successful hand-off of projects to the GM organization in their market. They will be responsible for site location identification and expansion ownership of Launch product lines (e.g. REEF Kitchens, Grocery, etc.)
  • This role will develop and maintain close relationships and host weekly meetings with cross functional teams.
  • The Launch Manager is a “Subject Matter Expert” (SME) for product launches in the market with the ability to execute on every task of the product launch life cycle.
  • This position fosters and maintain relationships with relevant city permitting departments and local experts while, collaborating with the Public Policy team to expedite product launches in the market, as well as, improve the permitting process.
  • They will also, secure an on-going coordination and collaboration with relevant central teams to ensure timely, sufficient, and qualitative market evaluation and site acquisitions.
  • Primary Duties and Responsibilities :
  • Cradle-to-grave reef kitchen site location identification & expansion ownership
  • Maintain close relationship & host weekly meetings with local cross-functional teams: GM, Operations support staff, Real Estate and Legal teams
  • Establish and maintain relationships with relevant city permitting departments to expedite product launches in market
  • Work closely with Public Policy team and local experts to improve permitting process
  • Act as an SME for product launches in market with ability to execute on every task in the product launch life-cycle (when required)
  • On-going coordination & collaboration with relevant central teams incl.: Real Estate, Delivery Platforms, Supply-Chain, Procurement, Finance & Accounting, IT
  • Monitor and execute on set Performance KPIs: # of vessels launched in city, # of sites launched in city, Accuracy of information in Project Management Tools (Asana)
  • Track Asana project mile-stones and provide clear updates with actionable solutions to Regional Director on bottlenecks. Responsible for accuracy of project milestone dates used by cross-functional teams
  • Owns all cross-functional communication related to product launches in market
  • Manage Launchers in the market and provide clear objectives, assign responsibilities and KPIs when necessary
  • Enforces meetings & ensure clear documentation of processes and forms; actively improve processes within city market (e.g. documentation of permitting requirements)
  • Escalate bottlenecks & implement creative / timely solutions with Launcher & Regional Director
  • Travel 50-60% within city as requested and work out of local office when not in field
  • Ability to flexible weekly schedule to work on special out-of-market engagements (2-5 months duration)
  • Supervise 2-4 Launchers, where applicable

What We Want From You:

  • BA Degree in Finance, Economics, Statistics, Engineering or similar fields
    5-7 years of relevant professional experience. Past experience working in a fast-paced start up environment, retail chain and/or managing a small business / market is a plus.
  • Robust knowledge of operations, supply-chain management & procurement processes and practices (incl. P&L and KPI management).
  • Excellent problem-solving skills. Confident working with limited resources under tight deadlines, and ability to assess tough situations & make decisions independently.
  • Excellent project management skills; ability to develop & execute on quarterly KPIs set by leadership.
  • Strong working knowledge of managing & operating small market / business (P&L management).
  • Excellent leadership skills; ability to manage direct reports, suppliers, & clients.
  • Enjoys team collaboration, tech, ‘out-of-the-box’ thinker!
  • You show up – you take ownership, and you can both strategize from 30,000 feet and operate at the micro level. You are a mature leader who is responsible for your actions, words, and team.
  • You show grit – you’re passionate about REEF’s mission and you will do whatever it takes to help see the company win. You’re not afraid of getting your hands dirty and diving into the details to get all of the answers.
  • You are true – you’re humble, mature, and honest. You want what’s best for the team and have no hidden agenda
  • You are curious – you are committed to learning. You question the status quo and relentlessly seek out answers and how to make things better.
  • You are bold – you take calculated risks that create multipliers for the business. You have a bias towards action and avoid analysis paralysis. You possess strong communication skills and demonstrate the value of transparency.

    What We’ll Provide
    Life and Disability
    Paid Time Off (PTO)


The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Frequently operate small office equipment such as a computer, tablet, and copier/printer, telephone.

Work is performed in a professional office environment and/or remotely.


Work is performed indoors for extended periods of time including up to the entire duration of shift.

REEF Technology is an equal opportunity employer, and we value diversity at our company. REEF does not discriminate on the basis of race, religion, color, sex, national origin, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. REEF complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

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